We make businesses more interesting to those that matter
Most businesses tend to say the wrong things, often to the wrong prospects. You see it every day when you pass a billboard that doesn’t apply to your life, open a poorly targeted email or pass a trade show booth that seems unrelated to your immediate business needs.
To make matters worse, Sales departments at most companies are wading through a mountain of leads handed over from Marketing. 80% of the leads they discard as worthless will end up buying from a competitor. Somehow your business failed to be interesting enough at the right time.
Innovar Connect, as a Division of The Innovar Collective takes a consultative approach to a field that has traditionally been served either nominally by advertising agencies or more commonly by nobody at all. We develop comprehensive Demand Generation programs for large clients looking to increase revenue by aligning the responsibilities of Marketing and Sales. We combine innovative content marketing campaigns with optimized sales practices to accelerate revenue generation in relatively short periods of time.
We invite you to explore what we do, take a look at some of our prospectives and when you’re ready, find out how ready your business is to accelerate the process of revenue generation between Marketing and Sales.